LA PERLA

This celebrated Italian lingerie firm recently opened a beautiful Rodeo Drive boutique with two floors of exquisite temptations. Phenomenal skill and artistry invests each piece--the luxurious details of a slip made from re-embroidered and hand-finished eleavers lace with a built-in Egyptian cotton-lined bra. Or the Butterfly bra and panties--perfectly finished garments with elaborate patterns of delicate silk cord stitched onto fine stretch tulle. Everything is so thoroughly refined here that even Merry Widows go by their French name--guepiere. For those wary of thongs, La Perla claims to have the most comfortable version, including an erotic new hipster style.

Tags: celebrated italian lingerie temptations re-embroidered merry widows comfortable